It’s always interesting to see how advertisers decide to use new technologies. Sometimes it works, other times it’s a flop. Right now one of the big rages in marketing is to create Apple iPad Apps (Applications) or perhaps an app for one of the Apple competitors like Blackberry or Android. Regardless of the format you choose the idea is to engage your target audience and get them talking about and interested in your products. Which leads me to the subject of this post, the new Volkswagen “GOLF R DRIVERS FOREVER” iPad App (likely works for iPods and iPhones also).

Personally I’m an Android user so I’m not going to be able to download this app and see if there is really any thing in it that could make me interested in the Volkswagen Golf application for iPad. But I do have their description so let’s take a look.

To start out, what does Volkswagen have to say about the reason for the application? (more…)

Toyota announced today that it will be debuting its latest Prius at the 2012 North American International Auto show in Detroit Michigan.

Both the New Prius C Hybrid and the NS4, an advanced plug-in hybrid concept vehicle will be on display at the Riverview Ballroom at Cobo Center. (more…)

California prides itself as an Eco state. A state that is taking great strides to reduce air pollution and be environmentally conscience. This can be seen in a number of different ways, California has some of the strongest automotive smog laws in the union and the strongest industrial smog laws. California is one of the leaders in giving rebates for more efficient energy use like florescent bulbs, efficient appliances and heat pumps, energy rebates for adding solar or wind power to your home or business. There are also “Green Laws” that penalize heavy users of power.

In the automotive industry California promotes Eco thinking by giving rebates for hybrid and electric cars. There are also laws in place to push manufacturers into producing more of these electric vehicles. California is also the first to start encouraging businesses to offer EV charging stations.

Not all of these laws complement each other though. (more…)

Since the Honda FCX Clarity was unveiled in 2007 there has been considerable interest among alternative energy fans, and critics, to see how practical the hydrogen fuel cell automobile would be in the long run. So far, it hasn’t done too bad at all, in fact it has received worldwide recognition as one of the best hydrogen cars in its class. (more…)

Ford News

Ford announced recently that they will be investing approximately $135 million toward designing, engineering, and producing key components for five new hybrid vehicles they plan on making statewide. These next generation Ford hybrid-electric vehicles, and their components, will go into production in 2012 here in the United States and will create much needed economic stimulus for a Michigan populous that has been hard-hit by the recession. (more…)

A Funding Announcement

This year is an important anniversary for Jaguar and they, appropriately, started it out with a bang. Supported by the Heritage Trust and Jaguar Cars, Jaguar showcased their iconic ‘works team’ in the 2010 Mille Miglia revival event in Italy to celebrate their most prestigious models. (more…)

The Bill before Congress

After the faulty accelerator pedals and brake problems of more than 8 million Toyota vehicles that reportedly caused the death of 52 people, the House of Representatives Energy and Commerce Committee (HRECC) has drafted a bill that will make the auto industry meet new safety standards, and impose stricter penalties on companies that fail to promptly report safety defects to the appropriate governmental safety agency.

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WASHINGTON – Responding to one of the first major directives of the Obama Administration, the U.S. Department of Transportation (DOT) and the U.S. Environmental Protection Agency (EPA) today jointly established historic new federal rules that set the first-ever national greenhouse gas emissions standards and will significantly increase the fuel economy of all new passenger cars and light trucks sold in the United States. The rules could potentially save the average buyer of a 2016 model year car $3,000 over the life of the vehicle and, nationally, will conserve about 1.8 billion barrels of oil and reduce nearly a billion tons of greenhouse gas emissions over the lives of the vehicles covered.

This action is one important step in fulfilling the Obama Administration’s commitment to moving towards a clean energy, climate friendly economy.

“These historic new standards set ambitious, but achievable, fuel economy requirements for the automotive industry that will also encourage new and emerging technologies,” said Transportation Secretary Ray LaHood. “We will be helping American motorists save money at the pump, while putting less pollution in the air.” (more…)

In 2004 the General Motors introduced the world’s first full sized hybrid pickups which were the ½ ton Silverado /Sierra. These hybrids did not use electric energy for propulsion like the successive models by GM. Then in 2005 the Opel Astra which was a diesel hybrid concept vehicle was introduced. Then came 2006 and the introduction of Saturn Vue Line which was the first passenger vehicle from GM is also a mild design

Currently, the GM is offering two types of hybrid systems the first was used in the Saturn vue and Saturn astra which is called the BAS hybrid system which is a type of hybrid canceled in 2009. Then the GM together with BMW and Daimler AG co-developed a Two- Mode Hybrid which is currently used on the Chevrolet Tahoe and GMC’s Yukon

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Virtual speed traps are the sneakiest of the bunch; they ticket you in an instant without the need for a police officer. No longer is it as easy as looking for the black and white at a predictable corner or turn. Today’s speed traps utilize machines to do the work for them. Red light cameras and speed cameras have enabled better speed controls on both city and highway roads and have made a positive overall change in people’s driving habits. For the driving enthusiast, however, one of these speed traps can be a real show stopper. That’s why radar detectors, specifically those with GPS-enabled technology, are so useful. Take a look at the features and benefits of these newest GPS detectors and see how they can benefit your overall driving experience. Here are the top 3 rated speed camera detectors.

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